From the manufacturer
Real-life picture with enhanced contrast
BRAVIA XR X90K 4K HDR FULL ARRAY LED GOOGLE TV
Next generation picture & sound with Cognitive Intelligence
See how real your entertainment becomes and experience immersive depth and lifelike picture quality, powered by Sony’s intelligent Cognitive Processor XR. Revolutionary TV processing technology delivers enhanced contrast with detailed blacks and natural colors.
A wide color spectrum for real-world shades & hues
With XR TRILUMINOS Pro, rediscover everything you watch with billions of accurate colors and see impressive picture quality that is natural and beautiful to the human eye. The range of hues and saturation are enhanced allowing for extremely precise details and ensuring skin tones looks natural.
Real life depth, deep blacks & intense brightness
By controlling brightness in sections of the screen independently, Full Array LED balances light output to ensure scenes are full of breathtaking contrast. XR Contrast Booster 10 further enhances contrast to feel more true-to-life by maximizing peak brightness and precisely controlling black levels.
Enjoy included movies with BRAVIA CORE
Enjoy streaming high-quality movies included with BRAVIA CORE. Use the included BRAVIA CORE credits to choose from over a hundred of latest release movies to redeem. In addition, you are subscribed to an amazing selection of timeless movies to stream anytime and as many times as you like.
The entertainment you love. With help from Google.
See 700,000+ movies and TV episodes, plus live TV, all in one place. Google TV brings your favorite content from across your apps and subscriptions and organizes them just for you. Watch content from Netflix, Amazon Prime Video, Disney+, YouTube, Apple TV app, and many more.
Perfect for PlayStation 5
Take your gaming to the next level with input lag as low as 8.5ms and BRAVIA XR exclusive features for the PlayStation 5. Auto HDR Tone Mapping improves gaming picture quality and Auto Genre Picture Switch ensures the TV is set to the correct picture mode when playing games or watching movies.
Level-up your gaming
With features such as 4K/120, VRR, and ALLM as specified in HDMI 2.1, BRAVIA XR TVs deliver a thrilling gaming experience. With 4K/120 you get up to 120fps on compatible games and Variable Refresh Rate (VRR) virtually eliminates screen tearing and stuttering.