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₹20,900.00 Original price was: ₹20,900.00.₹17,300.00Current price is: ₹17,300.00.
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Pick up from Nikshan Electronics Store at your convenience.
Free
Our courier will deliver to the specified address
4-7 Days
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When it comes to trust and innovation in home appliances, Whirlpool is a name that resonates with millions of households. Their Whitemagic Elite series is built with smart features aimed at making daily washing convenient, efficient, and reliable. The 7 Kg Whitemagic Elite (Model 31683) stands out as an excellent choice for small to medium-sized families seeking quality, performance, and energy efficiency.
Let’s dive deeper into its features, build, technology, and user benefits.
The Whirlpool Whitemagic Elite features a sleek and elegant grey finish that blends effortlessly into any modern home décor. It has a top-load design, which is convenient for users who prefer not to bend down to load or unload laundry — especially helpful for senior citizens or people with back problems.
The outer body is built from high-quality, rust-proof materials, making it durable and resistant to damage even in humid environments like bathrooms or utility balconies. The toughened glass lid not only adds a premium touch but is also strong enough to handle daily wear and tear.
Its compact dimensions ensure that it fits easily into smaller spaces without compromising on drum size or washing performance.
With a 7 Kg washing capacity, this machine is ideally suited for families with 3 to 4 members. It can handle everyday loads like clothes, towels, and bedsheets efficiently. For bachelors or couples, it offers plenty of room to wash clothes once or twice a week in bulk.
The Whirlpool Whitemagic Elite proudly carries a 5 Star BEE Energy Rating, ensuring maximum savings on electricity bills. This machine is designed to consume significantly less power per wash cycle compared to lower-rated models.
Moreover, thanks to Smart Sensors, the machine automatically senses the load and adjusts the water levels accordingly. This not only conserves water but also ensures that every wash cycle is optimally efficient.
This makes the Whitemagic Elite a great option for households conscious of sustainability and operating costs.
a) 6th Sense Smart Sensors :
This signature Whirlpool technology senses the load and the level of dirt and adjusts water, detergent, and wash time accordingly. It even detects voltage fluctuations and water pressure conditions and adapts itself for consistent performance.
b) Power Scrub Technology:
The machine generates a powerful agitation that removes tough dirt and ensures thorough cleaning. It mimics a hand-scrubbing action but with the efficiency and consistency of a machine.
c) Hard Water Wash:
Unlike many machines that struggle with hard water, the Whitemagic Elite can adapt the wash cycle to handle hard water conditions, ensuring better detergent action and fabric care.
d) Express Wash:
For lightly soiled clothes, the Express Wash mode reduces wash cycle time, saving both water and energy.
e) Spiro Wash Action:
Instead of simple drum rotation, the clothes move in a unique circular motion (like a spiral), leading to better dirt removal and less tangling.
The machine comes with 12 wash programs tailored for various needs including:
Daily Wash
Heavy Wash
Delicate Clothes
Bedsheets
Woolens
Aqua Store (for storing water when water supply is irregular)
The easy-to-use control panel is neatly placed on top, with soft-touch buttons and clear labeling, allowing even first-time users to operate the machine without any confusion.
Auto Tub Clean : The machine uses the leftover water after the wash cycle to clean the inner walls of the tub automatically, ensuring hygiene without manual effort.
Child Lock : Prevents accidental changes in settings during a wash cycle, providing safety in homes with children.
Delay Wash : You can schedule your wash cycle to start later at your convenience (up to 24 hours delay option).
Memory Retention : In case of a power cut, the machine remembers where it left off and resumes the wash cycle once the power is back.
Thanks to the 740 RPM motor speed, the spin performance is quite impressive. Clothes come out fairly dry, reducing the time needed to air-dry them. The wash quality, especially for daily and moderately soiled clothes, is excellent.
Noise and vibration levels are low, thanks to Whirlpool’s balance control technologies, ensuring a peaceful experience even during the spin cycle.
Brand | |
---|---|
Model |
31683 |
Color |
Grey |
Capacity |
7 kg |
Star Rating | |
Maximum Spin Speed |
740 RPM |
No. of Wash Programs |
12 Programs (Daily, Heavy, Delicates, Woolens, Bedsheets, etc.) |
Wash Technology |
6th Sense Smart Sensors, Spiro Wash, Power Scrub Technology |
Drum Material |
Stainless Steel |
Control Type |
Digital Display with Soft Buttons |
Body Material |
Rust-proof plastic body |
Product Dimensions |
56 cm (W) × 54 cm (D) × 96 cm (H) |
Weight |
Around 30–35 Kg |
Warranty |
2 year Company Warranty 5 year motor Warranty |
Brand | |
---|---|
Model |
31683 |
Color |
Grey |
Capacity |
7 kg |
Star Rating | |
Maximum Spin Speed |
740 RPM |
No. of Wash Programs |
12 Programs (Daily, Heavy, Delicates, Woolens, Bedsheets, etc.) |
Wash Technology |
6th Sense Smart Sensors, Spiro Wash, Power Scrub Technology |
Drum Material |
Stainless Steel |
Control Type |
Digital Display with Soft Buttons |
Body Material |
Rust-proof plastic body |
Product Dimensions |
56 cm (W) × 54 cm (D) × 96 cm (H) |
Weight |
Around 30–35 Kg |
Warranty |
2 year Company Warranty 5 year motor Warranty |
Brand | |
---|---|
Model |
31683 |
Color |
Grey |
Capacity |
7 kg |
Star Rating | |
Maximum Spin Speed |
740 RPM |
No. of Wash Programs |
12 Programs (Daily, Heavy, Delicates, Woolens, Bedsheets, etc.) |
Wash Technology |
6th Sense Smart Sensors, Spiro Wash, Power Scrub Technology |
Drum Material |
Stainless Steel |
Control Type |
Digital Display with Soft Buttons |
Body Material |
Rust-proof plastic body |
Product Dimensions |
56 cm (W) × 54 cm (D) × 96 cm (H) |
Weight |
Around 30–35 Kg |
Warranty |
2 year Company Warranty 5 year motor Warranty |
Brand | |
---|---|
Model |
31683 |
Color |
Grey |
Capacity |
7 kg |
Star Rating | |
Maximum Spin Speed |
740 RPM |
No. of Wash Programs |
12 Programs (Daily, Heavy, Delicates, Woolens, Bedsheets, etc.) |
Wash Technology |
6th Sense Smart Sensors, Spiro Wash, Power Scrub Technology |
Drum Material |
Stainless Steel |
Control Type |
Digital Display with Soft Buttons |
Body Material |
Rust-proof plastic body |
Product Dimensions |
56 cm (W) × 54 cm (D) × 96 cm (H) |
Weight |
Around 30–35 Kg |
Warranty |
2 year Company Warranty 5 year motor Warranty |
Brand | |
---|---|
Model |
31683 |
Color |
Grey |
Capacity |
7 kg |
Star Rating | |
Maximum Spin Speed |
740 RPM |
No. of Wash Programs |
12 Programs (Daily, Heavy, Delicates, Woolens, Bedsheets, etc.) |
Wash Technology |
6th Sense Smart Sensors, Spiro Wash, Power Scrub Technology |
Drum Material |
Stainless Steel |
Control Type |
Digital Display with Soft Buttons |
Body Material |
Rust-proof plastic body |
Product Dimensions |
56 cm (W) × 54 cm (D) × 96 cm (H) |
Weight |
Around 30–35 Kg |
Warranty |
2 year Company Warranty 5 year motor Warranty |
Brand | |
---|---|
Model |
31683 |
Color |
Grey |
Capacity |
7 kg |
Star Rating | |
Maximum Spin Speed |
740 RPM |
No. of Wash Programs |
12 Programs (Daily, Heavy, Delicates, Woolens, Bedsheets, etc.) |
Wash Technology |
6th Sense Smart Sensors, Spiro Wash, Power Scrub Technology |
Drum Material |
Stainless Steel |
Control Type |
Digital Display with Soft Buttons |
Body Material |
Rust-proof plastic body |
Product Dimensions |
56 cm (W) × 54 cm (D) × 96 cm (H) |
Weight |
Around 30–35 Kg |
Warranty |
2 year Company Warranty 5 year motor Warranty |
Brand | |
---|---|
Model |
31683 |
Color |
Grey |
Capacity |
7 kg |
Star Rating | |
Maximum Spin Speed |
740 RPM |
No. of Wash Programs |
12 Programs (Daily, Heavy, Delicates, Woolens, Bedsheets, etc.) |
Wash Technology |
6th Sense Smart Sensors, Spiro Wash, Power Scrub Technology |
Drum Material |
Stainless Steel |
Control Type |
Digital Display with Soft Buttons |
Body Material |
Rust-proof plastic body |
Product Dimensions |
56 cm (W) × 54 cm (D) × 96 cm (H) |
Weight |
Around 30–35 Kg |
Warranty |
2 year Company Warranty 5 year motor Warranty |
Brand | |
---|---|
Model |
31683 |
Color |
Grey |
Capacity |
7 kg |
Star Rating | |
Maximum Spin Speed |
740 RPM |
No. of Wash Programs |
12 Programs (Daily, Heavy, Delicates, Woolens, Bedsheets, etc.) |
Wash Technology |
6th Sense Smart Sensors, Spiro Wash, Power Scrub Technology |
Drum Material |
Stainless Steel |
Control Type |
Digital Display with Soft Buttons |
Body Material |
Rust-proof plastic body |
Product Dimensions |
56 cm (W) × 54 cm (D) × 96 cm (H) |
Weight |
Around 30–35 Kg |
Warranty |
2 year Company Warranty 5 year motor Warranty |
Brand | |
---|---|
Model |
31683 |
Color |
Grey |
Capacity |
7 kg |
Star Rating | |
Maximum Spin Speed |
740 RPM |
No. of Wash Programs |
12 Programs (Daily, Heavy, Delicates, Woolens, Bedsheets, etc.) |
Wash Technology |
6th Sense Smart Sensors, Spiro Wash, Power Scrub Technology |
Drum Material |
Stainless Steel |
Control Type |
Digital Display with Soft Buttons |
Body Material |
Rust-proof plastic body |
Product Dimensions |
56 cm (W) × 54 cm (D) × 96 cm (H) |
Weight |
Around 30–35 Kg |
Warranty |
2 year Company Warranty 5 year motor Warranty |
Brand | |
---|---|
Model |
31683 |
Color |
Grey |
Capacity |
7 kg |
Star Rating | |
Maximum Spin Speed |
740 RPM |
No. of Wash Programs |
12 Programs (Daily, Heavy, Delicates, Woolens, Bedsheets, etc.) |
Wash Technology |
6th Sense Smart Sensors, Spiro Wash, Power Scrub Technology |
Drum Material |
Stainless Steel |
Control Type |
Digital Display with Soft Buttons |
Body Material |
Rust-proof plastic body |
Product Dimensions |
56 cm (W) × 54 cm (D) × 96 cm (H) |
Weight |
Around 30–35 Kg |
Warranty |
2 year Company Warranty 5 year motor Warranty |
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